Jaime Levy on UX Strategy, 25th July

UXStrategy-BookCoverJaime Levy author of UX Strategy joins UXey (formerly UX Leicester) in the heart of Leicester at The Exchange as part of her world wide book tour and conference.

User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away.

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