A founder of a fintech startup says his business is now going in the right direction after months of “going backwards” thanks to his time on the Leicester Startups Accelerator.

Mandeep Nagra, co-founder of card-less payment solution Pay iO joined the accelerator programme in February but through the accelerator has fairly drastically changed his startup’s proposition.

Pay iO had started by providing businesses with a streamlined and secure way to receive payments as well as request invoices, a ‘click to pay’ feature and more. Now “we’ve now stripped back everything”, Mandeep says.

By simplifying, the company has identified that it’s target market is e-commerce businesses with Pay iO offering the card-less checkout.

The company is also looking to bring in a UK developer to work on their software and is hoping to launch in the next 2-4 months.